This thesis entitled, “The factors affect customer’s attitude towards. Nonetheless, online shopping did not grow at similar rates. design) and after (e.g. The questionnaire used Likert scales to assess social attitudes (Jones 2007) to student mobile phone use and provided open ended responses for additional comments. As not all surfers have clear buying intentions, retailers often use their technical capabilities to encourage purchase of specific products and even to create a general interest without an actual buying intention to a purchase. Retrieved June 26, 2009 from Special effort was put to use updated data, partially by conducting a “snowball search,” i.e. The present research paper … Retrieved June 26, 2009 from The findings should hence be viewed in the light of those differences. Retrieved June 27, 2009 from For example, a cross-cultural empirical study by Lynch, Kent, & Srinivasan (2001) found that trust-enhancing factors, which work well in North and South America, are not effective at all in Western Europe. Indeed, Internet shopping allows anyone with Internet access to buy and sell in a comfortable and efficient fashion. Furthermore, and perhaps more important as a preface to the next section, it must be understood that there is no such thing as a uniform segment of Internet consumers; though that must be treated separately from other target markets (Kotler & Keller, 2006). via want ads) in a fast and efficient fashion, Customer Relationship Management (CRM) and other forms of customer service can be done much more effectively on the Internet, bringing about better satisfaction and higher sales. As can be seen in Table 2, the top US online retailer in 2008 was Amazon.com, whose sales are accounted for more than 10% of all sales in the Internet. Not surprisingly, trust-enhancing “cues,” as many other factors in the virtual environment, are highly influenced from cultural aspects. 5.2 Segmentation: Who are the Internet Shoppers? Online Shopping or Traditional Shopping Information & Management, 42(2), pp. Journal of Advertising Research 41(3), pp. credit cards, debit cards and bank transfers), online money transfer services such as PayPal and Google Checkout allow safe and convenient money transfers and are highly popular among small vendors. This section will present some of those trends and will focus on the factors that may indicate higher acceptance of online shopping as a substitute for other means of retailing. 4  Pages. In this chapter, the discussion will emphasize towards problem statement, research objectives, research questions, scope of the study, the significant of the study and the list of importance key terms that had been used in this study. For example, a customer may develop a deep level of relationship with a vendor according to some points of affection with the latter’s image. Retailing, Discovery shopping, Amazon.com 626  Words | Research paper on E-Shopping in Bangladesh 1. Journal of Electronic Commerce Research, 8(1), pp. The convenience of online shopping is the main attraction for the consumers. Retailing, Shopping cart software, Shopping 1659  Words | As of 2008, about 1.6 billion people, or 24% of the world population, are using the Internet; the Internet penetration rates in North America and Australia exceed 70 and 60 per cent, accordingly, while in Europe the rate is estimated to about 50% (Miniwatts Marketing Group, 2009). RESEARCH PROPOSAL – Miniwatts Marketing Group. 157-78. Asian Journal of Business Research Volume 1 Number 2 2011 Online Shopper Behavior: Influences of Online Shopping Decision Chayapa Katawetawaraks SCG Trading Services Co. 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